March 2020 – Markets become more complex as the rate of change increases and as the number of product/customer segments increases. If you expect to be a winner in this space, then you need a different channel management model and need to apply a different learning model to these channels.
What are some of the questions you should be asking?
http://www.qdistrategies.com/wp-content/uploads/2020/03/Aligning-Sales-and-Marketing.jpg131175Christy Barrhttp://www.qdistrategies.com/wp-content/uploads/2015/10/QDI-Logo-Stacked-640px-300x132.pngChristy Barr2020-03-04 16:32:062020-03-04 17:59:04Moving the Market: Aligning Sales and Marketing to Support a Customer Winning Service Strategy
QDI’s Approach to Value Management
January 2020 – Business success is all about creating and capturing value. This is the cornerstone of QDI’s consulting philosophy. At QDI’s founding more than 25 years ago, Steve Bassill had developed a framework and systems model for managing a business that would systematically create and capture value, a frame QDI calls “Value Management.”
We Often Refer to the Marketing Delivery System.
What is it?
July 2019 – For the last 30+ years, QDI Strategies, Inc. has used a mental model, which we call the Marketing Delivery System, to shape our thinking about channel marketing strategy, which includes your internal sales and marketing organizations.
May 2019 – Manufactures are generating more data flowing off their machines and making efforts to capture and analyze that data, but there is a gap in turning what that data is telling into viable business models that generate new sales and profit.
http://www.qdistrategies.com/wp-content/uploads/2019/05/3-strategies-2.jpg115181Christy Barrhttp://www.qdistrategies.com/wp-content/uploads/2015/10/QDI-Logo-Stacked-640px-300x132.pngChristy Barr2019-05-07 20:29:562019-05-07 23:31:04Moving the Market: Three Service Strategies to Help Marketers Communicate Value and Increase Sales
Moving the Market: Aligning Sales and Marketing to Support a Customer Winning Service Strategy
/0 Comments/in Blog, Presentations /by Christy BarrMarch 2020 – Markets become more complex as the rate of change increases and as the number of product/customer segments increases. If you expect to be a winner in this space, then you need a different channel management model and need to apply a different learning model to these channels.
What are some of the questions you should be asking?
Value Management
/0 Comments/in Blog, Presentations /by Christy BarrQDI’s Approach to Value Management
January 2020 – Business success is all about creating and capturing value. This is the cornerstone of QDI’s consulting philosophy. At QDI’s founding more than 25 years ago, Steve Bassill had developed a framework and systems model for managing a business that would systematically create and capture value, a frame QDI calls “Value Management.”
What’s a Marketing Delivery System?
/0 Comments/in Blog, Presentations /by Christy BarrWe Often Refer to the Marketing Delivery System.
What is it?
July 2019 – For the last 30+ years, QDI Strategies, Inc. has used a mental model, which we call the Marketing Delivery System, to shape our thinking about channel marketing strategy, which includes your internal sales and marketing organizations.
Moving the Market: Three Service Strategies to Help Marketers Communicate Value and Increase Sales
/0 Comments/in Blog, Presentations /by Christy BarrMay 2019 – Manufactures are generating more data flowing off their machines and making efforts to capture and analyze that data, but there is a gap in turning what that data is telling into viable business models that generate new sales and profit.