What’s a Marketing Delivery System?

What’s a Marketing Delivery System?

The Marketing Delivery System is the organization and the activities required to bring a product to market and support it in the market. The marketing delivery system is the link between your product development/manufacturing functions, your distribution channels, and the customer.

As we wrote the articles we posted on the QDI blog for the past 9 months we have referred to the Marketing Delivery System often. However, we realized that nowhere on our website did we have a single presentation that described what we were talking about. This presentation is intended to change that, providing a broad overview of our definition of a Marketing Delivery System and how important that is to Value Creation and Delivery.

View the attached presentation to see our description of a Marketing Delivery System.
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Click on image below to view PDF.

Now that you’ve reviewed the Marketing Delivery System presentation, is it time for a tune-up? 

If you are trying to create a breakthrough or if you are just trying to run a better business, QDI’s Strategic Breakthrough Process and Strategic Marketing Decisions Framework will help you get there. Just like baking a cake, the creative process of developing a breakthrough strategy requires the right ingredients. Fact-based market understanding and QDI’s market models are the right ingredients.

To learn more about how QDI Strategies can help you add value and grow your business browse the various sections of the QDI Strategies website, or call Steve Bassill or Mike Barr, at 847-566-2020 to discuss ways we can help your company.

Please post your comments and thoughts.