The following tools help you assess how your Designed and Perceived Value stack up against competition to enable you to see new profit and/or share opportunities.
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Do you have the vision you need to achieve success in the marketplace? The competition is tough. Before you take aim, take a 20/20 look at your current market segmentation strategy.
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Whitepapers – Value from a Clearer Market Vision
/0 Comments/in Whitepapers /by grahamoThe following tools help you assess how your Designed and Perceived Value stack up against competition to enable you to see new profit and/or share opportunities.
Whitepapers – Recipe For Marketing Breakthroughs
/0 Comments/in Whitepapers /by grahamoThe market share is arrived at by calculating the percentage of the market opportunity addressed deciding to purchase a product or service.
Whitepapers – How to Win Customers & Maximize Profits
/0 Comments/in Whitepapers /by grahamoThe most critical element to creating breakthroughs is the decision makers’ collective understanding of what the customer perceives as value.
Whitepapers – A 20/20 Look at Segmentation
/0 Comments/in Whitepapers /by grahamoDo you have the vision you need to achieve success in the marketplace? The competition is tough. Before you take aim, take a 20/20 look at your current market segmentation strategy.