Segment analysis plays a central role in a successful marketing strategy. All your marketing resources, from research & development to advertising & sales, are aligned to support the segments you target.
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In every market change, even a downturn, there is an opportunity to use the power of behavioral segmentation to make your product or service stand out.
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Whitepapers – The Art of Segmentation
/0 Comments/in Whitepapers /by grahamoSegment analysis plays a central role in a successful marketing strategy. All your marketing resources, from research & development to advertising & sales, are aligned to support the segments you target.
Whitepapers – Take the Bull by the Horns
/0 Comments/in Whitepapers /by grahamoIn every market change, even a downturn, there is an opportunity to use the power of behavioral segmentation to make your product or service stand out.