Our client was launching a new line of printers targeting industries that were not currently bar code printer users. We jump started sales and shortened the new product ramp-up to less than a year.
http://www.qdistrategies.com/wp-content/uploads/2015/10/QDI-Logo-Stacked-640px-300x132.png00grahamohttp://www.qdistrategies.com/wp-content/uploads/2015/10/QDI-Logo-Stacked-640px-300x132.pnggrahamo2015-11-13 08:00:512018-11-28 18:13:11Barcode Printer - Market Entry Case Study
Our client wanted to become a strong player in the commercial new construction market, a market in which architects and general contractors make the purchase decisions.
A road construction accessories manufacturer was experiencing a tremendous amount of channel conflict between its distributors. By reducing distribution to 30 distributors who became “full line partners” our client increased total sales.
Barcode Printer – Market Entry Case Study
/0 Comments/in Case Studies /by grahamoOur client was launching a new line of printers targeting industries that were not currently bar code printer users. We jump started sales and shortened the new product ramp-up to less than a year.
Case Study: Floor Coatings Manufacturer
/0 Comments/in Case Studies /by grahamoOur client wanted to become a strong player in the commercial new construction market, a market in which architects and general contractors make the purchase decisions.
Case Study: Building Materials Manufacturer
/0 Comments/in Case Studies /by grahamoQDI conducted in-depth market analysis and learned the small number of architects the client could reach and influence was their bottleneck to growth.
Case Study: Environmental Products
/0 Comments/in Case Studies /by grahamoA road construction accessories manufacturer was experiencing a tremendous amount of channel conflict between its distributors. By reducing distribution to 30 distributors who became “full line partners” our client increased total sales.