Customer Challenges.

Case Study: Heat Pumps

Working for the Electric Power Research Institute, we conducted primary market research to identify the performance benefits of heat pumps among consumers who had used both heat pumps and gas heat.

Case Study: Chemical Additives Manufacturer

We used innovative end-user research and original OEM profitability models to establish the value of our client’s chemical additive to the OEM, thus enabling our client to price the additive based on value.

Case Study: Health Care

Our client developed the next generation of product in their category and turned to QDI to learn the maximum price they could charge and still hit their volume targets.

Case Study: Power Transmission Equipment

Our client was a leading manufacturer of power transmission equipment. QDI was asked to help develop a growth strategy targeting this business.