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Whitepapers
Address
QDI Strategies, Inc.
1580 S. Milwaukee Ave.
Suite 620
Libertyville, IL 60048
Phone
847-566-2020
Steve Bassill ext. 229
Mike Barr ext. 225
sbassill@qdistrategies.com
mbarr@qdistrategies.com
Whitepapers – How to Avoid Channel Failure
/0 Comments/in Whitepapers /by grahamoLike so many things in life, you can only control what you do, not what others do. As a marketer, you can control channel selection, channel program development and the implementation of your channel programs.
Whitepapers – Riding the Wave: Channel Strategy Alternatives
/0 Comments/in Whitepapers /by grahamoCustomers learn more about how to buy, use and support products as markets evolve, causing the channel’s role to change. The figure above illustrates the evolution from high valueadded, high gross margins to low value-added, low gross margins.